Monday, November 14, 2011

New Logo

When looking at this logo it shows an activity that you can participate in when joining the venture club. The logo is meant to make people want to join the club because they will see the picture and think it looks fun. There are many other activities to participate in, but the logo only shows skiing. The purpose of the logo is to try to get new members to join and have a good time.
I chose the colors baby blue and turquoise for my logo. I chose the color blue because it symbolizes trust, loyalty, wisdom, confidence, and intelligence. This is what every Mercy girl needs when she joins venture club. Confidence is needed to try new things and loyalty is to the people that go on the trips with you. I chose the greenish turquoise color because it represents nature. When you're on most of the activities in venture club, you will be in nature or at least see some nature. The color also symbolizes growth, harmony, and freshness. Venture club will help you grow as a person and come out of your shell.
In my logo I put a line under "Mercy Academy's" and also under "Join the fun!". I did this to emphasis whose club it is, and why the reader is even looking at the logo, to join the club. These two things are very important so that is why I put lines underneath them. I used balance in my logo. The capital V is on one side and the capital C is on the other. Both letters have a word underneath them going vertically. I left the background white so there is white space for my logo. The shape of my logo is a box and it lets the person looking at it focus on all of it. My logo is simple, yet gets the point across.

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